Reklama Polygraf Reklama Polygraf
Event venue - LETŇANY
PVA EXPO PRAGUE

ABF as a Partner at the Gala Evening for Handover of the Package of the Year Award


The SYBA Packaging Institute was a partner of the REKLAMA POLYGRAF OBALY Trade Fairs in their last year’s edition and was also a sponsor of many professional events held right at the PVA Exhibition Centre in Prague Letňany. And it was for the first time in the history when exhibits were assessed right at the exhibition centre within the framework of the prestigious (and the only one on the Czech market) certified competition known as “Package of the Year”. Visitors could see all the exhibits as well because they were presented there. The partnership between the two entities continues at present as well.

 

Every year in autumn the SYBA Packaging Institute organises the international conference known as “Pack Summit”, which is followed by the ceremonial package Gala Evening with the handover of the Package of the Year award. ABF was a partner of both these events which were held this year on 4 October on the premises of the Academy of Sciences, in the conference hall of the Institute of Molecular Genetics in Prague.

 

Packsumit Dealt with the Topics Current (Not Only) for the World of Packaging

The international congress was organised in such a way that it could deal with virtually all current topics and challenges which the world of packaging as well as polygraphy is facing now or is going to face in the near future. From the viewpoint of actual packages, the congress was focused especially on foods and transport type of packing. Contributions focused on associated legislative, environmental as well as production-technological issues were not missing either. Excursions to the world of new types of packages (especially active and intelligent packing, biodegradable packaging materials etc.) or blockchain use possibilities (mainly bitcoin) are included as well. As far as marketing lectures are concerned, the mapping of various forms of approaches and behaviours of consumers from X, Y and Z generations is certainly worth noting.

 

Package of the Year – Travel from the Exhibition Centre to the Academy of Sciences

The expected Gala Evening was characterised not only by announcement of winners of the Package of the Year Awards in all the categories, including announcement of the main prizes, i.e. bronze, silver and gold medals of the Chairperson of the Jury or the Sympathy Award, but also by a large number of meetings or events. One of them was also the great packaging quiz. Successful winning packages which the visitors to the REKLAMA POLYGRAF OBALY Trade Fairs could see already in May this year at the Prague Exhibition Centre can be viewed on the web site of the event organiser, i.e. the SYBA Packaging Institute.






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FINAL REPORT 2018